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Writer's picturePeter Marshman

Empowering Underrepresented Youth - Reach for the Stars 2023 Coding Camp

Updated: Oct 22, 2023

In today's rapidly evolving digital landscape, equipping young minds with essential digital skills has become a pressing need. However, the challenge lies in reaching those who are often left behind: underrepresented and underprivileged youth living in areas of high deprivation.


At Digitall, we believe in harnessing the power of coding camps to inspire and empower these future digital trailblazers. In this article, we'll delve into our approach to bridging the gap and making a real impact through programs like Digital Tycoons and "Reach for the Stars."

Empowering Through Coding: A Vision Realised


The question often arises: Can charities truly support the digital aspirations of young people, especially those who face multiple barriers to access? At Digit, we have not only answered this question but turned it into a mission. Our flagship program, Digital Tycoons, exemplifies our commitment to transforming young lives. This program isn't just about coding; it's about nurturing young minds to become the digital entrepreneurs of tomorrow. One shining example is our initiative in Birmingham, where we engaged with young people, including those in challenging circumstances. Through the power of digital skills and coding, we empower them to envision a brighter future. Read more about this initiative here:



Breaking Down Barriers: Lessons from "Reach for the Stars"


In 2022, we took a significant step forward by organising the "Reach for the Stars" summer camp. This two-day event aimed to bridge the digital divide for children aged 9 to 11. Through the theme of space exploration and micro:bits, we not only sparked their interest in coding but also provided a platform for creative problem-solving. In July 2023, we further developed the summer camp and tackled further challenges that often keep underprivileged youth from participating:

  • Engaging with Local Schools: To reach those who need our support the most, we shifted our approach from direct parent engagement to collaborating with local schools. By working with educators, we ensured that our message reached the intended recipients. The response was overwhelming, with a 100% attendance rate driven by peer involvement and shared enthusiasm.

  • Providing Free Transport: Recognising transportation as a potential barrier, we arranged for free transport from two school locations. This innovative solution eliminated the need for parents to worry about travel logistics, making it feasible for more children to join our camp.


A Checklist for Inclusivity: Removing Barriers to Participation


For those who aspire to create coding camps that truly serve underrepresented and underprivileged youth, our experience offers valuable insights. Consider these essential factors:

  • Free Food: Providing meals ensures that no participant goes hungry, removing a potential obstacle for attendance.

  • Free Transportation: Offering transportation options eases the burden on families and encourages wider participation.

  • Liaising with Local Schools: Collaborating with schools fosters community support and enhances program visibility.

  • Inspirational Venues: Prioritise venues that inspire curiosity and imagination, rather than mere proximity.

  • Volunteers and Digital Leaders: Enlist skilled volunteers to mentor participants and ignite their passion for technology.

  • Engaging Learning Approaches: Employ innovative project-based learning techniques that capture young minds' interest.

  • Celebration and Collaboration: Create opportunities for participants to showcase their achievements, collaborate with peers, and have fun along the way.


Conclusion: Paving the Path for Digital Equity


As we march towards a digital future, ensuring that all young minds have access to the tools and opportunities they need is not just a responsibility, but a necessity. Coding camps, thoughtfully designed and inclusive, serve as a beacon of hope for underrepresented and underprivileged youth. Digit's journey is a testament to the transformative power of these initiatives. By following our blueprint of removing barriers and fostering inclusivity, you too can make a lasting impact on the lives of young people who are often sidelined. Together, let's unlock their potential and pave the path towards a more equitable digital world.

Thank You to our Amazing Partners


The Reach for the Stars Summer Camp would not be possibly without the support of Amazon Future Engineer, UKRI, The Rutherford Appleton Laboratories, The Microbit Foundation and our fantastic Digitall volunteers and ambassadors.

Peter Marshman, CEO, Digitall




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